When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch
LeBron James, Nike Agree on Lifetime Contract: Details, Comments, Reaction | News, Scores, Highlights, Stats, and Rumors | Bleacher Report
NBA: Story behind LeBron's Nike ad for debut shoe
18-Year Old LeBron James Rejected $110 Million From Reebok And $70 Million From Adidas, And Signed A 7-Year, $90 Million Deal With Nike: "I'm A Nike Guy." - Fadeaway World
When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch
Nike Gave LeBron a Lifetime Shoe Deal
Fifteen years ago, Reebok and Adidas wanted him bad — so how exactly did LeBron James end up with Nike?
On this day in 2003: LeBron James inked the richest rookie shoe deal
LeBron James Turned Down $10 Million From Reebok in High School, and It Was a Brilliant Business Decision
How LeBron James spent his first endorsement check from Nike
On this day in 2003: LeBron James inked the richest rookie shoe deal
Nike preaches the greatness of LeBron James as he breaks the NBA's all-time scoring record | Ad Age
The Origin Story Behind LeBron's Billion Dollar Relationship With Nike
LeBron James Signs Largest Deal in Nike History
LeBron James' Game-worn Rookie Sneakers Headed for IPO - Boardroom
Hornets' James Bouknight signs shoe endorsement deal with Nike
Bronny James gets an early start on future with NIL deal with Nike
:format(jpeg)/cdn.vox-cdn.com/uploads/chorus_image/image/55903741/1_SSE6F0kjVgvFJZ8qAe_biw.0.jpeg "How Adidas's Lowball Offer Sent LeBron James to Nike - The Ringer")
How Adidas's Lowball Offer Sent LeBron James to Nike - The Ringer
How LeBron James spent his first endorsement check from Nike
LeBron James, Kevin Durant & Other NBA Players Who Bagged Lucrative Endorsement Shoe Deals as Rookies
LeBron James spent ONLY $2000 of his $90 million Nike contract!”: How The King spent his first ever Nike endorsement check as an 18-year-old - The SportsRush
LeBron James Helps Nike Make $600 Million a Year and Recently Saw the Company Place Him in the Same Club as Michael Jordan: 'I'm Definitely Honored'
LeBron James Signs Unprecedented Lifetime Deal With Nike | Ad Age
Report: Nike was unwilling to give Kobe Bryant's contract similar 'lifetime' structure held by LeBron James and Michael Jordan - Lakers Daily
LeBron James' Game-worn Rookie Sneakers Headed for IPO - Boardroom
